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Business & Management

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Monday, September 21, 2015 to Wednesday, December 9, 2015
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This companion course to MS&E472 - Entrepreneurial Thought Leader Seminar teaches how to look at a business and analyze its key components using speakers at the weekly Thought Leader Seminar. Assess each company's business model and discuss how the founders discovered their opportunity, built their team, and got funded. Topics are relevant for up-and-coming founders of companies and future engineers or scientists participating in a startup.

Topics Include:

  • Venture Financing
  • Business Models
  • Interpersonal dynamics in the startup environment


  • RDP modified popup Ravi Belani Lecturer, Management Science and Engineering


  • Forum participation- 15%
  • Virtual presentation- 20%
  • Micro-project- 15%
  • Weekly assignments- 35%
  • Final assignment/Lessons learned- 15%


Corequisite: Entrepreneurial Thought Leader Seminar (Stanford Course MS&E472)

  • 1 year of college level calculus (through calculus of several variables)
  • Background in statistics
  • An undergraduate degree with a GPA of 3.0 or equivalent

Tuition & Fees

For course tuition, reduced tuition (SCPD member companies and United States Armed forces), and fees, please click Tuition & Fees.



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Monday, September 28, 2015 to Friday, November 6, 2015
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Offered by Stanford Continuing Studies.

Fee Applies.

What if everything you thought you knew about stress was wrong? And what if changing your mind about stress could make you happier, healthier, and better able to reach your goals? In this online course, taught by health psychologist Kelly McGonigal, students will learn about new research showing that under certain circumstances stress can be good for us, and rather than trying to escape it, embracing stress and capitalizing on its hidden benefits may be the key to improving our well-being.

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Monday, August 1, 2016 to Wednesday, November 30, 2016
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About the Course:

Explore how leading audio, music, and video technology companies bring products from idea to market, and discover your career options in the industry. In five 30- to 60-minute sessions, you’ll gain insight into daily life at companies such as Adobe, Universal Audio, iZotope, and more. Learn from professionals who design, engineer, manage, and market leading creative technologies. Examine best practices and responsibilities of various industry roles. Hiring managers will share secrets in navigating the hiring process. And, get your questions answered by our mentor network of creative tech experts and entrepreneurs, who will be online to offer advice in AMA’s and one-on-one office hours.

Continue learning about the creative technology industry in our companion course, Inside the Music and Video Technology Industry.


This course is intended for anyone considering full-time positions or internships in the media technology industry. No prior engineering background required. Topics include: Introduction to the music and media technology industry, Product Management, Program Management, User Experience, and Software Engineering.


Course runs until November 30, 2016

Session 1: Overview 

This session takes you behind-the-scenes into how the media technology industry really works. We’ll provide a high-level overview of the media technology industry - focusing on the music technology space! We introduce a variety of roles in industry and explore the types of companies available for your future careers.

Session 2: Product Management 

We'll look at how media technology companies develop products that consumers love. How do they determine what new products to develop? Or what the new features are? Who makes those decisions? And how do I get to be that person!

Session 3: Program Management 

Program management is the secret to helping you deliver on time, on budget, in a scalable, repeatable manner! We'll introduce the Agile methodologies used to help companies like Adobe coordinate a product release with over 1,000 team members and millions of lines of code. Students will learn the key traits of a program manager or scrum master.

Session 4: User Experience 

With computing everywhere we go - smart phones, tablets, browser and cloud, desktop, and hardware - product design is everywhere we look. We explore how designers approach the layout, look and feel, and implementation of some of your favorite mobile apps and software. Our mentors provide advice on getting jobs in this competitive space!

Session 5: Software Engineering 

Applications like Pro Tools and iZotope RX are used by professionals all around the world - and they need to be easy to use and almost crash-proof. How do software engineers manage millions of lines of code, written over 10 years, with dozens of engineers continuously modifying, updating, and creating new functionality across Windows, OS X, about 10 plug-in formats? We conclude by offering advice for aspiring software engineers.

* This course is running in Adaptive Scheduling mode. You can learn more about how Adaptive Scheduling works in this help article


Jay LeBoeuf; Stanford University

Jay LeBoeuf is technology executive, educator, and entrepreneur in the media technology industry. Jay is the President/Executive Director of Real Industry - a nonprofit transforming how students learn about the tech industry and how products go from idea through commercialization. LeBoeuf lectures on music technology and music business at Stanford University’s Center for Computer Research in Music and Acoustics (CCRMA) and is on the Board of Advisors for music startups Chromatik and Humtap. LeBoeuf led research & development, intellectual property, and technology strategy as Strategic Technology Director at iZotope. Jay founded and was CEO of intelligent audio technology company Imagine Research, which was acquired by iZotope in March 2012. While creating a "Google for Sound", Jay was recognized as a Bloomberg Businessweek Innovator, awarded $1.1M in Small Business Innovation Research grants by the U.S. National Science Foundation, and interviewed on BBC World, Science 360, and other major media outlets. Prior to founding Imagine Research, LeBoeuf was an engineer and researcher in the Advanced Technology Group at Digidesign (Avid Technology) in charge of innovations for the industry-standard Pro Tools platform.



careers in media technology

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About this Course

A philanthropist is anyone who gives anything — time, money, experience, skills, and networks — in any amount, to create a better world. This course will empower you to practice philanthropy more effectively and make your giving more meaningful to both you and those you strive to help. Giving 2.0: The MOOC, is a Stanford University-sponsored online course intended to teach givers of all ages, backgrounds, incomes and experiences to give more effectively. Taught by social entrepreneur, philanthropist and bestselling author Laura Arrillaga-Andreessen, Giving 2.0: The MOOC will teach you how to assess nonprofits, create a high-impact philanthropic strategy, volunteer more effectively, use existing, free technology for good and more. Giving 2.0: The MOOC is a six-module course. Each module has a particular theme and 5-10 content-packed and activity-rich, videos exploring that theme. Videos will include lectures from Laura Arrillaga-Andreessen as well as interviews, discussions and lectures given by guest speakers. Guest speakers are renowned leaders in multiple industries including philanthropy, technology and business, who will provide unique insights into course topics. Students will have the opportunity to join Talkabouts – small virtual meeting groups created to discuss class-related topics. By the course’s conclusion, students will have created an Individual Giving Action Plan to guide their future giving in a highly effective and meaningful way. Students will also complete a formal nonprofit assessment and be provided with ongoing, post-MOOC philanthropy education content that will support continued development and execution of their philanthropic goals.

Subtitles available in English
8.5 hours of videos, quizzes, and peer review

Course Staff

Laura Arrillaga-Andreessen

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Monday, June 22, 2015 to Friday, July 31, 2015
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Everyone agrees that most presentations have room for improvement. But how does one move beyond the dreaded slide show of bulleted lists? What skills and techniques are needed to create a vivid and memorable slide deck? And, how can anyone do this when pressed for time? 

This overview will help you break out of using the traditional PowerPoint template and deliver memorable messages to your audience. You will explore three major areas of presentation design and delivery: organizing your information, using graphic design elements with the appropriate technological tools, and connecting with your audience by understanding the performance aspects of presentation. In the first part of this hands-on online course, we will explore these elements in small-group exercises. In the second half, each student will create, deliver, receive, and incorporate feedback on a three-minute presentation. With extensive time for rehearsing and integrating feedback, you will leave with both a process and a repertoire of skills that can be used in any communication setting. - See more at:

Course Staff

Carolyn Gale, Founder, Elevator Talk

Carolyn Gale has taught researchers and technical experts across four continents how to communicate their work to nonspecialized audiences. Earlier, she co-founded Clear Communication Group and was director of Stanford’s Research Communication Program. She is also a co-founder of PresentationCamp, community-driven conferences that focus on creating compelling presentations. She received an MS in Instructional Technology from Vanderbilt.

DOWNLOAD THE PRELIMINARY SYLLABUS » (subject to change)- See more at:


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Worldview Stanford
Accepting Applications:
January 1, 2015 - September 21, 2015
Course Starts Online:
September 21, 2015
Fee and Application.
This course is offered through Worldview Stanford. Worldview Stanford is an innovative Stanford University initiative that creates learning experiences for professionals to help them get smarter about the complex issues and dynamics shaping the future.

Course Description

What's driving big data?: We increasingly live our social, economic, and intellectual lives in the digital realm, enabled by new tools and technologies. These activities generate massive data sets, which in turn refine the tools. How will this co-evolution of technology and data reshape society more broadly?

Creating new value: Big data changes what can be known about the world, transforming science, industries, and culture. It reveals solutions to social problems and allows products and services to be even more targeted. Where will big data create the greatest sources of new value?

Shifting power and influence: As data becomes even more valuable, who will own and control access to it? Will big data create information oligarchs or reduce inequality by giving access to people at the margins? How will brokers of big data influence our purchases, behavior, and beliefs?

Managing the tradeoffs: The promise of big data is accompanied by perils—in terms of privacy, security, reputation, and social and economic disruption. How will we manage these tradeoffs individually and in business, government, and civil society?

Featured Experts

Learn from a variety of sources and Stanford experts, including:

  • Lucy Bernholz, philanthropy, technology, and policy scholar at the Center on Philanthropy and Civil Society
  • Sharad Goel, computational scientist studying politics, media, and social networks
  • Margaret Levi, political scientist specializing in governance, trust, and legitimacy
  • John Mitchell, computer scientist, cybersecurity expert, and Vice Provost of Teaching and Learning
  • Jennifer Granick, attorney and director of Civil Liberties at the Stanford Center for Internet and Society
  • Michal Kosinski,psychologist and computational scientist studying online and organizational behavior at Stanford Graduate School of Business


Big Data Continuing Studies

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Wednesday, September 30, 2015
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Course topic: 

This Program is Offered through the Graduate School of Business

Learn. Engage. Accelerate. Disrupt.

You pioneer new ways of thinking. You challenge the status quo. You seek out knowledge beyond traditional methods. At Stanford Graduate School of Business, we do the same. We have redefined the boundaries of learning to create an online experience with the academic rigor, world-class faculty, and innovative frameworks for which Stanford GSB is renowned.

Our approach gives you the freedom to master new skills in an interactive and flexible online format. It lets you engage with a highly-selective peer group to inspire innovation and explore fresh ideas. And it allows you to experiment with new learnings to address your specific business challenges.

The result: deeper learning and a longer-lasting impact on you and your organization. And, a prestigious Stanford GSB Certificate to demonstrate your leadership in driving positive change.


Which innovative ideas will deliver the greatest impact? How do you overcome organizational barriers to change? What will it take to move from idea to implementation? The Stanford LEAD Certificate: Corporate Innovation gives you the strategic business tools and techniques to accelerate change and transformation in your organization.

The Stanford LEAD Certificate is an 8-course commitment: a comprehensive, in-depth experience combining 3 foundation courses and 5 individually-selected electives, designed to be completed over the course of a year. You’ll start with the key business fundamentals: finance, strategy, and critical thinking. Then, you’ll deepen your knowledge with the electives you find most relevant, selecting from options such as design thinking and the innovation process, building business models, and overcoming resistance to change.

Through a combination of self-paced video lectures, individual assessments, team-based projects, class-wide discussions, and ongoing peer and faculty feedback, you’ll learn how to drive innovation from within. Exchange ideas and collaborate on projects with small teams of like-minded, like-motivated peers. And engage with world-renowned Stanford GSB faculty, Silicon Valley leaders, coaches, thought leaders, and luminaries through regular live events, discussions, and facilitated feedback.

Program Dates: September 30, 2015
Application Deadline: August 17, 2015
Please Note:  The previous session was filled to capacity. Apply now.
Program Tuition: $16,000 USD
Program Format: Online
Price subject to change. VAT may apply to tuition depending on country.
Stanford Lead Certificate  Course Image

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Worldview Stanford
Coming Soon.
This course is offered through WORLDVIEW Stanford. Worldview Stanford is an innovative Stanford University initiative that creates learning experiences for professionals to help them get smarter about the complex issues and dynamics shaping the future.

Fee and Application.

Course Description

This unique course combines hands-on training in the scenario planning methodology with a deep exploration of the environmental, economic and social uncertainties that will shape the future of what we eat, where our food comes from, and whether we will be able to count on its supply and safety in the coming decades.

Online: Get grounded in the latest research and perspectives on the future of the global food system. Learn about some of the biggest challenges—from climate change, population growth, changes in consumption, agricultural practices, and political disputes—as well as the opportunities for boosting resilience through scientific, technological and social advances. 

At Stanford: Develop Scenarios on the Future of Food to 2030. Tap Stanford experts on food to deepen your knowledge. Learn—by doing—the original scenario methodology pioneered by Royal Dutch Shell and Global Business Network, working directly with seasoned practitioners.

  • Identify driving forces and critical uncertainties
  • Develop a scenario framework, stories, and implications
  • Learn scenario planning tips and best practices

Featured Experts

Learn from a variety of sources and Stanford experts, including:

Chris Field

climate scientist and co-chairman of IPCC Working Group II

Meg Caldwell

environmental lawyer and Executive Director of the Center for Ocean Solutions

David Lobell

expert on food and agriculture, Deputy Director, Stanford Center of Food Security and the Environment

Buzz Thompson

natural resource attorney and co-director of the Stanford Woods Institute


The Future of Food Scenario Training

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Applications open: 2018


Exploring The Brain

Whether it’s pleasure or pain, hope or regret, memories of things past or planning for the future, the workings of the human brain underpin what we do and experience. Find out what we are learning from modern neuroscience about the structure and activities underlying decision making.

Understanding Behavior

Our decisions are influenced by beliefs and biases, mood and age, context and culture. Understand what we are learning about how these variables shape our decisions.

Examining Influence

Every day, we try to influence the decisions of others, from families and colleagues to customers and leaders. Learn how we use persuasion, incentives and choice architecture to nudge people towards decisions we want them to make.

Improving Decision Making

We all want to make better decisions—on our own, and as members of teams or organizations. Explore approaches to better decision making that engage analytical reasoning, improved communication and team dynamics, and reliance on values.


The Brain: How the brain decides and the critical roles played by pleasure and pain, memory and experience

Behavior: How cultural, developmental, contextual and emotional influences play out in our brains and shape our choices.

Influence: How we use persuasion, incentives, choice architecture, and appeals to beliefs and values to influence the decisions of others.

Improvement: How new research and techniques can help you make creative, reasoned, satisfying, and responsible decisions—individually and with others.


  • David Demarest, vice president of public affairs, Stanford; former head of public affairs at Bank of America, Visa
  • Hazel Markus, social psychologist, Stanford University
  • Bill Newsome, neurobiologist, head of the Stanford Neuroscience Institute, and co-chair of Obama’s BRAIN Initiative


Applications open: 2018


$2600.00 ( covers online materials, on-campus program, and meals)

15% non-profit/governmnet/Stanford alumni discounts.



This course is offered through Worldview Stanford, which creates interdisciplinary media and learning experiences to engage and inform the public.

The science of decision making

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Monday, April 13, 2015 to Friday, May 15, 2015
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The Course

This is the second half of a course that introduces the fundamentals of technology entrepreneurship, pioneered in Silicon Valley and now spreading across the world. Last time, nearly 40,000 students from around the world participated and worked in teams together. The top teams were matched with Silicon Valley mentors, and the best teams at the end of the class pitched their ideas to investors. Many of the alumni of the last class are continuing to build their startups and will be mentoring teams this time. By the conclusion of the course, it is our hope that you understand how to: - Articulate a process for taking a technology idea and finding a high-potential commercial opportunity (high performing students will be able to discuss the pros and cons of alternative theoretical models). - Create and verify a plan for gathering resources such as talent and capital. - Create and verify a business model for how to sell and market an entrepreneurial idea. - Generalize this process to an entrepreneurial mindset of turning problems into opportunities that can be used in larger companies and other settings.

Chuck Eesley

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