Introduction to Innovation and Entrepreneurship

XMS&E100

Stanford School of Engineering


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Description

This short, non-credit course will introduce you to the fundamentals of innovation and entrepreneurship, providing you a blueprint for the ideas and strategies to build a successful venture.

In addition to learning from Stanford faculty, you will also hear from top Silicon Valley leaders as they share their experiences and insights in interviews and talks. Throughout the course, you will be asked to reflect on how the material applies to your own experiences to help you build a self-reflective practice. This course is not a comprehensive introduction to innovation and entrepreneurship, but a valuable starting point based on some of our most popular material.

 

What you will learn

  • How to cultivate the mindset and skills of successful entrepreneurs
  • How to lead innovative teams
  • How to develop and refine your strategy in today’s fast-changing, dynamic markets
  • How to grow your customer base through inbound and outbound marketing

Topics include

  • Entrepreneurship
  • Sources of innovation
  • Leadership fundamentals for innovation
  • Strategy as simple rules
  • Demand creation
  • The role of marketing in your business

Notes

Please note: participants do not receive a digital record of completion for this course
011 Open for Enrollment All-Access Plan

Enrollment Closed

Delivery Option:
Online
Fees:
Online Course Free
Notes:

Course Access
One year of access to the online course starts upon payment. The end date of a section of this course does not restrict your access to the course material.

Course Materials
Course materials are available for download from the online videos page. All materials are available for printing and review upon enrollment.

Final Exam
Online participants are asked to complete a final exam at the end of each course to maintain the integrity of the program. A score of 85% must be achieved to successfully pass the exam. A digital record of completion will be emailed to participants when they pass the exam.

Course Evaluation
Participants are required to complete the course evaluation once they have passed the final exam.

This course may not currently be available to learners in some states and territories.

014 Open for Enrollment Online

Enroll Now

Delivery Option:
Online
Fees:
Online Course Free
Notes:

Participants do not receive a digital record of completion for this course

Course Access
60 day access to the online course starts upon enrollment.

Course Materials
Course materials are available for download from the online videos page to allow for review.

Course Evaluation:
This course and its exercises are optional. Online participants may complete a course evaluation at the end of the course. Participants do not receive a digital record of completion.

This course may not currently be available to learners in some states and territories.