Innovation Masters Series

Next session begins: TBD


Be the driver of innovation.

Harness the power of design thinking tools to incorporate innovation into your everyday business practices and transform your organization.

Get close and personal with some of the people who invented the tools of design thinking and learn to use the innovative techniques to develop you and your team's creativity, achievement habits, customer empathy and visual thinking.

  • Develop brainstorming and prototyping skills to spur ideas and creativity
  • Learn how to understand your customers and what they really want
  • Collaborate on design challenges and find solutions to problems you face every day
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Join us on the Stanford campus for in-person instruction.

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Participate in workshop activities and lectures for 2.5 days.

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Complete the program to earn a Certificate of Completion.

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Innovation Masters Series Testimonial - Sravani Minupuri

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Who Should Enroll

  • Executives and senior leaders in charge of business units
  • Decision-makers in R&D for product or service industries
  • Innovation leaders responsible for value creation
  • Leaders and their team embroiled in turn-around situations
  • "Skunk works" and strategic project teams
  • Non-profit and education leaders

To maximize the opportunity for learning and successful organizational implementation, we encourage executives and leaders to bring their teams - those responsible for generating impact - and attend the program together.

Program Components

IMS Hands-On Lessons

Hands-On Lessons

Be prepared to be on your feet, building models, and collaborating in groups.

Networking reception IMS

Networking Receptions

Meet fellow innovators from around the world and make last connections.

Volkswagen lab tour

Lab Tours

Visit the sites of innovation pioneers. Example tours and visits below.

Lab Tours and Site Visits

Get an exclusive inside look at Stanford’s innovation pioneers at work. Tour schedules are subjected to availability and lab safety requirements.

CARS (the Center for Automotive Research at Stanford)

Join us at the CARS facility and see the prototype cars that are setting records, winning DARPA challenges, and creating the future of the automobile. Live demonstrations of the P1 and X1 prototypes (subject to safety requirements and vehicle availability) and a chance to mingle with the faculty from this ground breaking research center.

Smart Products Design Labs (SPDL) tour

Come see the lab where we create smart products with microprocessors, motors, sensors and actuators, and research how mechatronics will impact the products of the future. You will have an opportunity to see demonstrations of robots that play games and battlebots that fight to the death and to meet the faculty of this important lab.

Volkswagen Automotive Innovation Lab (VAIL)

The VAIL is a state of the art vehicle research facility where interdisciplinary teams can work on projects that move vehicle technology forward. The facility opened in 2010 yet has already played a role in significant transportation research, housing multiple high-profile Stanford and industry projects on automated driving, driver assistance systems, sustainability and more.

The Product Realization Lab (PRL) and the Design Loft

The PRL and Loft surround the Design courtyard and, with the addition of the Peterson Building, form the center of design related activities at Stanford. The PRL contains everything needed to design, prototype and create innovative design concepts, including all the traditional fabrication machinery in addition to state-of-the-art computer-aided drawing, manufacturing, and prototyping systems.

Academic Directors

Perry Klebahn

Perry Klebahn

Consulting Associate Professor and Director of Executive Education, Stanford, Stanford University

Jeremy Utley

Jeremy Utley

Director of Executive Education, Stanford, Stanford University